Some introductions change everything. Piers Adam—Britain's most celebrated nightclub impresario and best man at Guy Ritchie's wedding to Madonna—connected us with Guy for a project that would become one of London's most talked-about transformations.
The Punch Bowl at 41 Farm Street had been a Mayfair institution since the 1750s, but when we first walked through those doors, it was tired, worn, and desperately in need of someone who understood both its heritage and its potential. Guy wanted something that felt authentic—not a theme park version of a British pub, but a genuine sanctuary where the world's most famous faces could disappear into history.
The challenge was keeping the soul while adding contemporary comfort. We exposed the original brick hearth that had warmed generations of Londoners. We sourced antique Windsor chairs from estate sales across England—each one with its own patina, its own story. Whisky barrels became tables. Hunting prints lined the walls. And above the bar, a portrait of Churchill that I sourced through my antique network—because every great British pub needs a great British statesman watching over the proceedings.
Guy was involved in every decision. Every piece. Every detail. Madonna visited throughout the process, offering her own perspective on what makes a space feel special. The result is a pub that feels like it's been there forever—because in a sense, it has. We simply reminded it of what it always was.
The Punch Bowl became the celebrity hangout that felt like a private club. A place where being famous meant nothing, and being a regular meant everything. That's the magic of authentic design—it creates spaces where everyone belongs.



